The psychology of colors in the marketing industry was always a subject worth exploring. It is no secret that different colors affect people in different ways. And not only that, but the same color has a different effect on people depending on their gender, age and geographical location. When you add the results of the psychological research to this, you’ll see how personal experiences, preferences, cultural differences and the context given at the time of seeing the color all have an effect on how the color will affect each of us individually.
Customer service is one of the main factors that influence the buying decision of the customer. In our Magento infographics we will show the secret triggers to success and point out the important moments, which are neglected by the majority of Magento store owners. Make sure you have not been taken in by one of customer service myths and have a look at our infographics below.
2015 seems to be the year of website design. In today’s modern world, there are many companies and startups launching brand new websites, and with good reason. Technology is changing, design trends are going and going, how websites are used is changing, and even social media and interacting with communities are changing and shaping how websites should look and function. Nowadays, redesigning websites is more than just aesthetics. With technology constantly changing and various problems need solving every day, redesigning and overhauling websites go much deeper than they look. Things such as the functionality, presentation, how they load, and how well they can be updated are all factors that prompt website redesigns on a daily basis.
Local marketing is challenging. Busy people don't pay much attention to marketing messages, unless they really standout. In recent years, plastic postcards have caught on because they grab attention while converting prospects into clients. If you haven't used a plastic postcard printing service yet, you're missing out on an amazing source of new business.
Gaming is big business. Each year, billions of dollars change hands between developers, publishers and end users who consume interactive content on consoles, PCs, tablets and smartphones. Of all these platform types, mobile is seen as the area where the most growth will happen. As the world gets deeper into its love affair with iPhones, Androids and Windows Mobile devices, the demand for games on these platforms also surges.
Ecommerce-Platforms.com – a leading ecommerce news, views and advice blog has recently published an informative and useful article along with a comprehensive infographic on creating a successful online business in 2015.
Since User Experience (UX) is an important factor in your website’s search engine ranking, it then becomes largely tied to your business’ growth. As such, you should be able to provide your visitors with the best online experience to effectively convert them to leads and sales.